There is nothing stressful like dealing with a difficult client. In most occasions, you get into business dealings with them while you are in your happy mode. In fact, when they share details about what they want done for them, you are quick to accept. Now, you have started work as agreed, and submitted your […]
Most people only know You-tube as a video hosting site where one can freely share as well as learn from others. What they don’t know is; you-tube also hosts very cool free music that you can use it anywhere without worrying about copyright infringement.
There is nothing frustrating in Screen-casting like a client telling you that the quality of the videos you sent to him/her are horrible. Considering the time you have spent recording, editing and finally delivering the video; being told this is heartbreaking.
With this said, the client is always right. So, you have to find a solution or else, the client may decide not to pay you at all.
There is a secret in video marketing called ‘Pattern Interruption.’ It’s commonly used in Video Sales Letters. Successful online video marketers utilize it in their videos. It is a psychological trigger that arouses the subconscious part of the brain. This works best on long versions of sales letters.
In other words, pattern interruption is meant to excite you and make you interested in learning more. This technique varies. For longer videos, it’s more of the ‘story-line,’ while for shorter videos, it’s the video effects, transitions and sound effects. Here is a list of common ways that you can use to splice up your videos and eliminate monotony.
Many video producers will keep secret of their video resources because that is where they make their dollars. Ok, who wouldn’t? That’s how to remain relevant in the market.
Now, note that without regular research and updates- these resources will become obsolete someday. Market and trends change. This means that video producers who relied on these resources will loose their market value.
You see, if you sell online and you have not started using video, then you are missing out on customers who take action after watching a video about your products or services.
According to CISCO, 80% of all internet traffic will be video by 2021. Moreover, Google found that 70% of B2B buyers watch videos on their journey through the sales funnel.
Irrespective of the freelancing site you use to find a freelancer, know that many other clients like you are looking for freelancers as well. This means that there is a huge competition to find a perfect freelancer.
When your client asks for video revisions the first time, you are excited because you know you are close to completing the project – and getting PAID.
But, after the first round of revision, you client sends your a longer list of revision request and you are are like WTF! Why didn’t he/she spot these issues the first time I shared the video?
This quick trick applies to audio recordings which were done with using a lapel/boom mic.
Considering that it may take you 1 day to find a suitable freelancer to take over the project, having them understand the presentation style, idea and so forth will take you another 1-2 days. He/she will have to send you their version then you review it before sending it to the client.